Consider this: the CEO of an influential company being openly and brutally honest to his employees about the effects of AI on their jobs.

Am I referring to Micha Kaufman, CEO of Fiverr? Or maybe another tech company altogether like Shopify or Duolingo? Nope.

Instead it’s… Jim VandeHei, CEO of Axios? A media company?

Indeed, you read that right.

In a recent Axios column, V lays it all out, no sugarcoating. AI isn’t just some productivity boost, it’s a huge game changer that’s forcing Axios to rethink jobs, workflows, and the very future of journalism. VandeHei says that he gets that people are worried about what this means for their careers but says leadership is about facing those tough realities head on.

Sound familiar? It should. That’s because Fiverr’s CEO sent a similar message in an internal email (shared in a tweet by Greg Isenberg). Kaufman talks openly about the challenges AI brings, but also the opportunities, urging his team to adapt and innovate to stay ahead.

What I find particularly interesting here is that AI isn’t just shaking up tech startups, it’s pushing even traditional industries like media to make some tough calls right now.

Things are happening.

Sources:

www.axios.com/2025/05/2…

x.com/gregisenb…